New Account Bonus

Jump for joy.
Not through hoops.

2025 Checking Acquisition Bonus

Block containing the words 'New Account Bonus - $400'

Open a Free, Cashback, or Rewards checking account and get $400!*

No tricks, gimmicks, or catches. Just free checking plus a $400 bonus from a bank that's committed to the people, businesses, and organizations in the Valley. Always.




Free Checking
Icon of a hand snapping its fingers
Bank worry-free with unlimited check writing, no monthly service charges, and more. Plus receive direct deposits up to two days early.
 

Enter Promo Code 400 to be eligible for the $400 Bonus

Cashback Checking
Icon of two shopping bags
Get 2% cash back on debit card purchases, refunds on nationwide ATM fees, and more. Plus receive direct deposits up to two days early.
 

Enter Promo Code 400 to be eligible for the $400 Bonus

Rewards Checking
Icon of bills of money
Enjoy interest-bearing checking, refunds on nationwide ATM fees, and more. Plus receive direct deposits up to two days early.
 

Enter Promo Code 400 to be eligible for the $400 Bonus
















The benefits that matter most.

  • Low $10 opening deposit
  • Visa® debit card
  • No monthly service charges or minimum balance requirements
  • 12 conveniently located branches throughout Western MA
  • Get direct deposits up to two days early**
  • Access to a nationwide network of over 20,000 ATMs
  • Deposit checks and transfer funds easily with our mobile app
  • Check your balances and pay your bills securely online
  • Fully insured with FDIC and Depositors Insurance Fund (DIF)
  • Overdraft and fraud detection services for your protection

Mobile Banking

With mobile banking services from Florence Bank, you can deposit checks, pay people and bills, transfer funds, make purchases, and more. All from your mobile device.

Icon of a checkmark within a gear

Easy

Mobile Wallet

Icon of a padlock

Safe

Fund Transfers

Icon of the planet

Convenient

Nationwide Network

*To earn the $400.00 account bonus deposit, you must open a new personal checking account online or at any of our branches using Promo Code “400” and set up and receive Qualifying Checking Account Direct Deposits totaling $1,500.00 or more within 90 calendar days of account opening. This offer is only available to new personal checking customers and is limited to one per customer. Florence Bank employees and all existing Florence Bank checking customers, including those with any relationship to any other Florence Bank checking account, or those who closed a checking account within the last 180 calendar days, are not eligible. Qualifying Direct Deposits are regular, periodic automated clearing house (ACH) credits, which may include payroll, salary, pension, or government payments (such as Social Security). Deposits from the Real-Time Payments (RTP) network, payments through peer-to-peer networks such as PayPal, Zelle, Venmo or others, do not qualify as direct deposits. Rewards Checking Annual Percentage Yield (APY) will equal 0.25% when your daily balance range is equal to or greater than $.01 but less than $25,000.01. When your balance is equal to or greater than $25,000.01, your APY will range from 0.25% to 0.21%, assuming a principal balance of $35,000.00. This offer may be withdrawn at any time. The $400.00 bonus is considered income and may be reported on IRS form 1099-INT as required by applicable law. Available as of March 5, 2025.

Promotional Bonus Payment: If you meet the eligibility and qualifications above, we will post the $400 bonus to your account within 14 business days of the completion of the 90-calendar day qualifying period.

**Early access to funds is not guaranteed.

We’re here for you.

Florence Bank is a community bank, which means we prioritize our customers and those in our community. We focus on the ideas and decisions that are good for customers, employees, and those throughout Western Massachusetts.



Two People Icon
 

Visit Us

Locate A Branch Near You.
 
Person with Chat Bubble Icon
 

Contact Us

How can we help?
 
Signal Icon
 

Follow Us

Stay up to date.
 
Calendar icon
 

Request Appointment

Book now.